Amreston Homes builds modern technology-based homes in Rio Rancho and Albuquerque. In March 2019, they hired Media Matched Advertising to take over their branding. To start the project we researched how other home builders were doing their marketing. Then we split the project up throughout the team. I worked on their letterhead and business cards. The client wanted to focus on the feeling of home. Emphasizing the quality of life their homes can provide.
I made the letterhead in InDesign then based the business card off of that. I used lifestyle images from Unsplash and oriented them to give the feeling of being at home with family, pets, and friends.